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Introduction “What’s my CRM ROI for Agriculture Business?” The CFO’s question hung in the air. The sales team had implemented a ₹15 lakh CRM system six months earlier. Now, management wanted proof it was worth the cost. Nobody had clear numbers. Spreadsheets got opened, data got compiled, but the answer remained murky. This scenario plays […]

Introduction A manufacturing company signed 40 new dealers in six months. On paper, it looked like a major win. But within weeks, significant cracks emerged: onboarding documents weren’t consistently shared, commission structures varied across regions, and no one could clearly identify which dealers were contributing to revenue. What should have accelerated growth instead created operational […]

Introduction: The Complexity of Multi-Tier Distribution Networks A rural retailer placed an urgent order for 500 tractors. The manufacturer confirmed stock, the distributor accepted the order, and the sub-dealer verified availability. Yet three weeks later, the tractors were still sitting in the manufacturer’s warehouse because no one had arranged transport. The problem wasn’t inventory—it was […]

A tractor dealer in Maharashtra just lost ₹2.3 lakhs because someone entered “23” instead of “32” in an order form. The wrong implements arrived three weeks late, just as the planting season was peaking. The farmer bought from a competitor. The dealer relationship that took five years to build collapsed in three weeks. This scenario […]

Why the Right CRM Matters for Dealer Networks Dealer networks generate 73% more revenue when they implement the right CRM system, yet most businesses select solutions that create bottlenecks instead of growth. The difference lies in understanding what separates dealer-specific CRM platforms from generic customer management tools. Your success depends on managing complex multi-tier relationships […]

Strong dealer relationships form the backbone of successful businesses across industries. Companies that maintain healthy partnerships with their dealer networks consistently outperform competitors by leveraging shared expertise, expanded market reach, and mutual growth opportunities. Do you know?  The global CRM market hit $73.40 billion in 2024 and is growing at 14.6% annually through 2030. When […]